If you just joined, this one's for you. @Ian Kirk is jumping on to walk you through the community, show you where everything is, and give you a clear roadmap to get started with lead gen. No need to prep anything. Just show up and Ian will make sure you leave knowing exactly what to do next. 📅 Today 🕐 4pm - 4:30pm Eastern 📍 https://www.skool.com/live/tGNZTgL6nDK Drop a 🙋🏻‍♂️ if you will be there

🚫 Stop Sending DMs That Reek of Desperation (Steal This Cold Message That Actually Got a Reply) 95% of DMs being sent right now? 💩 They read like a Fiverr VA copy-pasted it from a 2021 YouTube tutorial. You know the ones… ❌ "Hey [First Name], I help busy founders scale to 6-figures using my proven 3-step system…" ❌ "Quick question for you... 👀" ❌ "I saw your profile and thought we might be a great fit!" If you've ever sent one of those, this is your intervention. Because you're not just being ignored—you're being categorized. 🧠 As forgettable. 🗑️ As background noise. 📉 As someone not worth replying to. 🧠 How I Flipped It, just like @Jay Feldman teaches. Instead of ignoring a guy who'd been DM'ing me like an amnesiac AI… And this guy is a fairly well established influencer with a sizable IG, YT & Skool Community. I sent this: Not gonna lie --> you've hit me with more "Hey Ian"s & "How's Biz?" than an MLM recruiter w/ amnesia 😂 Figured I'd wait to reply until I had something worth showing. In the last 12 months: 222 new customers. $572K in revenue. {SCREENSHOT PROOF} All from a similar offer and audience size to yours. Not saying you're leaving money on the table... But if you are, your weak ass DM game is probably why. ✌️☮️ Guess what happens next? 👀 He replied instantly. Then booked a call. 🧨 Why It Worked ✅ Pattern interrupt – Casual. Funny. Not trying to sell. ✅ Leads with proof – No bait. Just data. ✅ Curiosity over pitch – Hints at the gap without bragging. ✅ Reverses the dynamic – He chased me. 💥 Want to Write DMs Like This? Here's the formula: Open with a jab – playful, honest, bold Drop results – numbers > adjectives Create curiosity – no neediness, just a window Position yourself as the shortcut – without pitching Shut up and let them ask 👉 𝘾𝙤𝙢𝙢𝙚𝙣𝙩 "𝘿𝙈𝙎𝙇𝘼𝙋" 𝙖𝙣𝙙 𝙄'𝙡𝙡 𝙝𝙖𝙫𝙚 𝙅𝙖𝙮 𝘿𝙈 𝙮𝙤𝙪 𝙖 𝙛𝙧𝙚𝙚 𝙩𝙤𝙤𝙡 𝙩𝙝𝙖𝙩 𝙧𝙚𝙬𝙧𝙞𝙩𝙚𝙨 𝙮𝙤𝙪𝙧 𝘿𝙈'𝙨 It using the exact method above. Stop Getting Ignored. No more spam. No more guessing.

I spent months saying "I help entrepreneurs scale their businesses." Your offer sounds like everyone else's offer. Your thing is probably good. You just haven't gotten specific enough about who it's for and what actually changes for them. "I help entrepreneurs scale their businesses" is not an offer. It's a job description. The day I got specific, everything changed. I help B2B founders selling $5K+ offers get calls with buyers who can pay, and all they do is show up. Clarity is not about narrowing what you do. It's about naming exactly who you do it for and exactly what changes for them. Here's the question I use to get there fast: If a stranger asked you what you do, and they had to repeat it back to someone else in 30 seconds, could they? If the answer is no, your cold email has nothing clear to say yet. 👇 Drop your current one-line offer below.

No Clarity Call today. Nobody confirmed in the DMs, so I'm taking the afternoon at the beach. If you want a spot on the next one, confirm in the DMs and I'll be there. While you wait, here's a carousel I just put up on Instagram: https://www.instagram.com/p/DeK2JhfgI13/ 👇 What do you want me to cover on the next call?

I dialed my own cell from my work number to find out if my number was dead. Spam Likely. Right there on my screen. You already know what a burned domain does to a campaign. This was the same thing on a different channel. I had been dialing so much from that one number that I cooked it. No dashboard told me. No alert. The call rate fell off a cliff and I had to go check it myself. Then I kept dialing from it anyway. I had no other number at the time. 67 people answered out of 1,278 dials in August. One in nineteen. August was my best unit month ever. Here is how both of those are true at the same time. The dials were nothing special. 1,278 in 28 days is 45.6 a day. The Bridge Group study puts the median SDR at 46 a day. Dead average, on a number that was already burned. Here is the number nobody posts. 1,289 messages I typed myself in August. 1,105 of them were emails, one person at a time, with real research behind each one. 2,024 more went out of my automations that month. None of those are in the number. I am only counting the ones I sat down and wrote. Add 439 texts from my phone. That is 62 personal messages a day, every day, 28 days straight. The published benchmark for personalized outreach is 15 to 17 a day. 1,264 different people heard from me in the CRM alone. 41 closed. The most units I have ever done in a month. I had 34 live calls all month. Do the math on where the rest came from. Jay hands you the machine. He also says, on basically every call, that the research is the part that makes it work. I heard that for nine months before I actually did it. The machine was never the thing I was missing. The homework was. You already know which number in your account you would post if it made you look good. The one you are avoiding is the one telling you something. 👇 Put it below. The number, and what it has been telling you that you keep not acting on. I read every one of these. Ian Ryan Kirk