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B2B Client Acquisition Lab

54 members • Free

20 contributions to B2B Client Acquisition Lab
Great tools! - but where do I start?
I’m trying to start using some of the tools you suggested on your list but it takes time to get into each one and figure out when to use what. I love your list and I’m slowly moving through some. Which is the one for making your LinkedIn posts pop and ‘look’ better? Do you want me to post some questions like this in the community to boost some activity? Or prefer me to ask it here?
3 likes • Feb 18
@Romy Malin There's a free formatting tool. But it has some bugs (doesn't show how it look on mobile), but a good start: https://linkedinpreview.com/#tool
2 likes • Feb 18
@Skipper Warson I think authoredup is currently the best tool in the market, however I am still hesitant, as - I think - it is really, really powerful if you do really many posts.
Automate outreach or better not?
Hey folks, this may be a matter of personal belief or maybe just taste, but do you automate outreach? By automation I mean: Drip sequences to cold prospects, outbound. Either through LinkedIn or Email (or both, or else), in order to get calls. I played around with LinkedIn-automation a lot, like really a lot: 22.000 automated actions in 18 months or so against something like 6-7k prospects. Pro: - it really does save time, days per week - if done right, it fills your calendar with calls (hands free) Contra: - hard to get rid of the feeling (for the prospect) that this is not an automated message (whereas, in reality, it is) - did work for discovery/exploratory calls, but you can't do qualification for a sales call (at least I haven't figured out) Some learnings: - Through 30 or so iterations I now have now a (cold) contact confirmation rate between 40 and 60% (lower only if the target group is swamped with messages, i.e. imagine HR-managers, and it is hard to break through) - No text in the contact request is (slightly) better than request with text. But it requires a compelling profile as many people will check out who is actually asking for their attention. - In your niche, start with the big accounts (= many followers) that post regularly: They are more likely to confirm your request and you have many more 2nd-degree contacts to reach out. - Small accounts are more likely to get to a call with you as they're not bothered by unsolicited messages all the time. I've a lot to share, if someone is interested. But before, what do you actually think?
3 likes • Feb 10
Bonus learning: More direct contacts don't make your posts fly, because for that, your need net new "followers", not acquired audience. Some interesting, counter-intuitive (for me at least) takes for 2025 here: 100 creators, 100 lessons
3 likes • Feb 12
@Adam Egger Oh no, that poor bugger ... Me: From making many mistakes with auto-messaging, it takes a lot to destroy the reputation. So, more of an urban legend. However, as your LinkedIn-real estate is a big asset you shouldn't wake the LinkedIn watchdogs by overdoing outreach and then get jailed for that. That's a rather serious concern, but good tools will prevent you from killing yourself. My current strategy is: Creating different ICP-list through Sales Navigator (that's not the 'new' part). Then creating a outreach campain in Dux-Soup. The campain only contains 1 item: Request for connection with empty text. After confirmation I follow up manually with a message that contains a) a thank you for connect confirm. b) how I found you, c) a clear ask for an interview d) what we do, e) why I think this call is a fit, f) how great it would be to get your perspective, e) a question: what do you think?, f) kiss & good bye. (well, not so much kiss ...) Each is 1 sentence. Only e) is customized to the prospect, rest is pretty much the same for everyone. Disadvantage: Very long message/Wall of text Advantage: They clearly get what it is that I want. A yes/no-thing. I do ask for feedback, though, not for a sale. So this call will in 8 of 10 occasions be a discovery call. Only 1-2 will be a clear get go to the next step: sign up. And then the really hard part begins: activation.
Sold Another $5k One Day Workshop - AMA
I’ve been reflecting on my journey, and one thing that always stood out was how much I would have valued access to people who had already achieved the things I was striving for. It’s why I’m so passionate about sharing what I’ve learned along the way! After successfully selling another $5k one-day workshop, I’m here to give back and answer any of your questions. Whether you’re just starting or looking to level up, I’m ready to help you move closer to your goals. 💡 Curious about: - How to price and position your workshops to attract premium clients? - The strategies that worked (and the ones that didn’t)? - What steps to take when you’re feeling stuck or unsure? - Building confidence to sell at higher price points? This is your chance to ask anything! Drop your questions below, and I'll answer them. Your success matters to me, and I can’t wait to see you succeed.
1 like • Feb 12
Interesting, congrats @Adam Egger . I know this kind of "winner" feeling. A good one. Obviously you hit a pressing paint point. If you identify it, the you 'only' need to press it. Which is kind of the question: Be at the point and do not manoeuvre around it. So, how did your offer fit to the need. I mean: How did you know that this exact workshop met their exact problem. Was is prior experience on your side or s.th. you came to through iterations ... ? You know, this damn problem-solution-fit-thing ...
Weekend post - what's on your mind?
Let's get to know each other better and get some support. Tell us below what's on your mind right now. And answer the question so we can give you some support: What is preventing you from moving faster with your business? Habe a fantastic weekend! Adam PS: you'll find my answers in the comments.
Weekend post - what's on your mind?
0 likes • Feb 10
@Simon Flachs : In my mind something like a "habit tracker app" come up. :-)
1 like • Feb 10
@Adam Egger Is DM a message in the chat of a established contact or an Inmail (for premium users)? Does it make a difference at all?
You Need ONE Incredibly Strong Offer
To simplify your business, stop customizing offers for every client! Create ONE offer. Talk about it all the time. Bore people with the details. Repeat what they’ll get, over and over. But make sure that one offer is unbelievable. Need help refining your offer? Show us your offer document, and we’ll give you feedback! I’ll share my main offer document as a reference below. Let’s make your offer unstoppable! Adam
1 like • Feb 10
Ha, I like very much the part "Talk about it all the time. Bore people with the details." It speaks to me, because I think I could do the reiteration/follow up-part much better. Working on it. I read through your offer, @Adam Egger . Having seen both worlds intrapreneurship/corporate innovation and entrepreneurship (my dear own baby SaaS) I think I get it, however my mind thinks that this is a 80% corporate offer and only a 20% SaaS startup offer. But this is just a feeling, based on the vocabular and concepts you use. I think - again just a feeling - startups have less problems to tackle "product validation" , instead a big deal-problem with "customer validation". Maybe I set an artificial boundary between both where actually there is none ... What's your market feedback/traction so far: 80/20, 50/50, 20/80?
0 likes • Feb 10
@Adam Egger I knew it ... 🕺
1-10 of 20
Christian Bacher
3
15points to level up
@christian-bacher-1203
Innovation & Sustainability Consultant, turned to SaaS development and sales because I wanted to reach more people and have more impact.

Active 181d ago
Joined Jan 6, 2025
Berlin, Germany