@Travis Sago this is our pre-auction post for the guys that get lots of leads with just one piece of content and ads. We looked at their current offer page - I'll DM it to you- and figured that the auction can't just be a faster version of what they're already selling. They've already got "Content built in 24 hours, ads launched, calls within 48 hours" on their website. So we went a different direction. Instead of leading with the mechanism or the leads, we're pulling on identity and reputation. The idea is "disappear from social media and still have clients banging down your door." Become the person in your industry nobody can figure out. Quietly booked solid while everyone else is grinding out content. Are we on the right track making it feel like a completely different thing from their current offer? Or are we overthinking it and should the auction just try to sexy up their already sexy thing they sell? Here's the post: https://docs.google.com/document/d/1L5rBitPqUlSJgI2WKFowER9lnyHw4zBNSw4xhTv7QwY/edit?usp=sharing

If I give someone access to putting my course in their skool group can I remove their access of I need to? I'm talking with someone about doing that now and definitely want to retain control only my IP

Got a handful of conversations going with Skool owners today (6 so far) about purchasing. Of the ones that have a price, one said $75k and the other said $50k. These are not massive communities. A few thousand people. I know "how long is a piece of string" but is this just a case of needing to go through BDTS a few times and get a feel for it? The super high starting numbers seem ridiculous to me for what the owners actually have.

Had a great kickoff call with @Travis Sago today on how to leverage my skills the Ronin way. And a little after the call, I remembered a job post from Steven Alexander Young (Daniel Throssell's mentor, I believe?) Anyway, it was for a newsletter writer for his 'Ad Catalyst' Substack newsletter. Hopped onto their trial, and it's a newsletter that puts a spotlight on ads that they like and think "work", why and short commentary on how the audience could emulate the formula, all in about 100–200 words. But the thing is...he's looking to sell. I'll add a copy of the job doc (with the most important bits highlighted), but here's the rundown: 1. It has 12,000+ subscribers 2. It would be the perfect list for an agency looking to sell their services 3. Prime real estate for sponsorship deals + good database for companies that sponsored newsletters in the past (with 10,000 leads with names + contact info) 4. He's looking to get it off his hands as quickly as he can I, personally, don't want to buy it (and couldn't right now anyway). BUT I was wondering if I should reach out and offer my services as a liaison of sorts (?) to get him buyer leads (and get a cut if he actually does sell it). Since I'm still a little new here (and haven't really done much research on the lead yet)... Does this sound like a good idea so far? Is too advanced for a beginner? Would anyone be interested in buying/paying for a sponsorship/know someone who would be interested? Wanna hear your thoughts before I make the next step (reach out).

Have you already gone through Coffee Dates on Demand? If you're weird like me, you've probably watched every video twice 😅 Even so... There's a hidden asset in the training. It requires a little digging. But it might be more valuable than the dozens of positive replies... And handfuls of coffee dates Ronin are getting from tiny lists of 100 prospects. I was sharing this with Ronin smart-guy and good dude @Marcus Karl the other day. I started with the Giving FUN-nel from CDOD... And went out to people in the music niche. I built a great list. Wrote some lovely (I thought) copy. Hit send. Then kicked my feet on my desk as I awaited glorious and automated positive replies. But what I got back... "Not interested" "Your copy looks like it came from TikTok" "You need to change if you want to work with serious businesses." Welp. Not exactly what I wanted to hear. But useful data nonetheless. I went back and tweaked my IBTs (intent-based targeting) Changed my copy. And most importantly... Thought of conversations I had already had with people in my niche. It turns out... I had some data from past conversations with business owners about what they might really really really want. And THAT is what needed to go in my Giving FUN-nel copy. I popped that into smartlead... And off it went. Feet kicked back up... more hesitantly this time awaiting positive replies. Totally different story: "Auction? Sounds interesting." "You're getting committed students? Tell me more." I already HAD the data I needed to dial in my funnel... I just didn't use it because I forgot. Now I OWN a FUN-nel that is dialed in for this niche. Which is an amazing asset to have. But the real HIDDEN asset of CDOD... Is that I now have the knowledge to troubleshoot this process... And create a winning campaign in ANY niche that I want. The process will always be the same... Put out our best guess to get hands raised. Have some conversations.