Easy money… really · UpHex Ads Lab

Easy money… really

I built something you can sell to local businesses in minutes...

Let me walk you through it.

First, understand that most people fall into one of two strange camps:

1. They think their product is so good they can sell it to any business (dumb)

2. They freak out over picking a niche like they're choosing a spouse (understandable, but silly)

Do you need some interest in the niche? It helps. Other than that, you just need to know a little about advertising. Enough to be dangerous.

So when I was working with Ed today, he had a couple of niches he liked… and I just chose for him.

Niche: Hardscape landscapers — starting with the southwest.

Step 1: Run the niche through Charles, my niche finder tool. Quick market analysis and customer research to understand our ICP.

Once we locked in the ICP, we moved into ads.

(Btw… a business will always pay for lead generation if it's actually good.)

Step 2: Build a small library of rad ads.

We've always had an ad library to make this easy, but now with Claude...

It's a game of making proven ads perfect.

And all it takes is a chat.

I handed Claude our customer research, told it to make 4 ads that pull awesome leads…

5 minutes later: done, and great.

As a guy who's run ads for over a decade, I'll tell you this: making ads with Claude alone? Possible, not fun.

Making ads with Claude + UpHex?

Stupid easy.

Step 3: Tell the agency owner to go sell.

That's it.

Local businesses don't want more AI.

They just want customers.

Your move.

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