10d • 🧠 Quick Tips
Where You Aim, Your Ads Follow: Why Most Prompts Fail and How To Fix Them
Have you taken a moment to consider the effect of your advertising, not just the result?
Most people jump straight into tactics such as:
“Make me an ad.”
“Give me a strategy.”
Or “Write me a hook.”
But without understanding the psychology behind what you’re aiming for, AI will only give you the safest, most predictable version of your industry. It’s not wrong, just generic and forgettable.
To remedy this, ask AI these questions:
“Who is my audience?”
“What are their pain points?”
And “What do they actually need my product to do for them?”
For some, it’s status. For others, convenience, practicality, or control.
Everyone carries a romanticized version of their life where that thing already exists. Your product should be the step that gets them closer to it — the thing that shifts how they feel.
This is a part of something called “value proposition”: A highlight of the value your product/service brings, and why potential customers should choose you over your competitors.
When you understand that, you actually start speaking to people instead of at them.
And that’s when they finally pay attention.
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Do you practice value proposition when brainstorming with AI? Have you found that it improves your conversion rates?
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Where You Aim, Your Ads Follow: Why Most Prompts Fail and How To Fix Them
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