Regret doesn’t show up with flashing lights. It creeps in quietly. It waits until the noise dies down, the moment passes, and the opportunity fades. Then it whispers: “You could’ve done it.” And that whisper? It’s expensive. Regret Costs More Than Money We talk a lot about missed revenue, lost deals, and failed launches. But regret costs something deeper: • Time: You can earn more money. You can rebuild a brand. But you can’t get back the time you spent second-guessing. • Momentum: Every moment of hesitation slows the engine. Regret is a brake pedal disguised as caution. • Confidence: Regret chips away at your belief in yourself. It turns “I could’ve” into “Maybe I’m not cut out for this.” • Legacy: The story you were meant to write gets left unfinished. The impact you were meant to make never lands. Why We Regret We don’t regret failing. We regret not trying. We regret the pitch we didn’t send. The product we didn’t launch. The community we didn’t build. The investor we didn’t follow up with. The moment we had the spark—and didn’t light the fire. And most of the time? We were waiting for permission. For perfection. For proof. But the truth is: Regret is the tax we pay for waiting too long. What Regret Teaches Us It teaches us that: • Action beats certainty • Imperfect momentum beats perfect planning • The window doesn’t stay open forever It reminds us that the cost of doing nothing is often higher than the cost of doing it messy. Flip the Script You’re not too late. You’re not behind. You’re right on time—if you move now. The next opportunity won’t wait. But it will reward the ones who leap. So build the thing. Send the pitch. Launch the product. Start the movement. Because the only thing worse than failing… Is wondering what could’ve happened if you’d tried. Truth to Profits is built for the ones who are done waiting. Done hesitating. Done paying the cost of regret. Let’s build something real. Let’s make it profitable. Let’s make it matter. —Richie

This is not just another launch. This is the beginning of something massive. Something creator-led, community-powered, and built to change the game. On October 15th, Down Digi Holdings goes live—and you’re going to want front-row access. Whether you’re a builder, a believer, or just tired of the hype with no follow-through… this is for you. We’re launching a platform that rewards honest hustle, protects community integrity, and unlocks real ownership. Share this with your crew. Your contacts. Your co-founders. Your friends. If they care about the future of digital ecosystems, they need to be here. More details dropping soon. But for now—circle the date. October 15, 2025. The movement begins.

Let’s talk about something we all carry—whether we admit it or not. Missed opportunities. Not the ones that were out of reach. Not the ones someone else took. I’m talking about the ones that were right there. The ones we could have grabbed. The ones we almost acted on. The Quiet Weight of “Almost” You don’t always feel it immediately. Sometimes it takes weeks, months, even years before you realize: - That product you didn’t launch because the landing page wasn’t perfect? Someone else launched theirs—and now they’re building momentum. - That investor you didn’t follow up with because you weren’t “ready”? They backed someone else who was bold enough to ask. - That community you didn’t build because you weren’t sure people would show up? Turns out, they were waiting for you. It’s not failure. It’s inertia. It’s the cost of hesitation. And it’s expensive. Why We Miss Opportunities Let’s be honest—most of us don’t miss out because we’re lazy. We miss out because we’re smart. We overthink. We analyze. We wait for the stars to align. But here’s the truth: Opportunity doesn’t wait for perfection. It rewards momentum. It favors the ones who move. The Real Cost Missed opportunities don’t just cost us money. They cost us: - Confidence: Every time we hesitate, we reinforce the idea that we’re not ready. - Momentum: The longer we wait, the harder it is to start. - Connection: The people we could’ve helped, served, or collaborated with move on. - Legacy: The story we could’ve written gets left blank. And worst of all? We don’t get the lesson that comes from trying. We don’t get the feedback, the growth, the clarity. We just get silence. What to Do About It Here’s the good news: You’re not too late. You’re right on time—if you start now. The next opportunity won’t announce itself. It won’t wait for your branding to be perfect or your funnel to be flawless. It’ll show up quietly. And it’ll ask one question: Are you ready to move? So build the thing. Send the email.

Something Big Is Coming… Let me say this loud and clear: The digital product game is about to change. Not just a new tool. Not just another marketplace. This is something different—something built for creators, rebuilders, and entrepreneurs who are tired of the noise and ready for real traction. We’re talking about a platform that doesn’t just help you sell… It helps you scale . It doesn’t just give you features… It gives you freedom. And it’s not just about making a few bucks on the side… It’s about building something that actually pays you what you’re worth. But here’s the best part: You won’t be doing it alone. This is a community-powered movement. A place where creators help creators. Where strategy meets support. Where truth meets profit. If you’ve ever felt like you were building in isolation… If you’ve ever wondered where the real digital product leaders are… If you’ve ever wanted to be part of something that actually moves the needle… Get ready. Because what’s coming next will flip the script—and you’ll want to be in the room when it happens. Stay close. Stay sharp. And stay tuned. —Richie

Here’s a principle that will never fail you in business or in life: When you create real value, profit follows. Too many entrepreneurs flip this upside down. They focus on how much they can take—the sale, the click, the sign-up—without thinking about how much they can give. And that’s why so many businesses fizzle out. The entrepreneurs who stand the test of time—the ones who build lasting brands and loyal communities—are the ones who give first, consistently. They lead with generosity, not desperation. Think about it… - The podcast that gives away wisdom freely → builds an audience that’s eager to buy the host’s book. - The coffee shop that treats every customer like family → creates repeat buyers who wouldn’t dream of going anywhere else. - The creator who shares practical tools for free → becomes the trusted expert people pay for premium solutions. - When you lead with value, you flip a switch in people’s minds: They stop seeing you as someone trying to sell them. They start seeing you as someone they can trust. And trust is the only real currency in business. Here in Truth To Profit, we believe your story, your skills, and even your scars carry immense value. When you learn how to package and share that value authentically, profit doesn’t just happen—it becomes inevitable. Challenge for today: Drop ONE way you can give more value to your audience, customers, or community this week—without asking for anything back. It could be a tip, a story, a free tool, or even just encouragement. Let’s stack the wins together. Because when value comes first, profit always follows.