Something Big Is Coming… Let me say this loud and clear: The digital product game is about to change. Not just a new tool. Not just another marketplace. This is something different—something built for creators, rebuilders, and entrepreneurs who are tired of the noise and ready for real traction. We’re talking about a platform that doesn’t just help you sell… It helps you scale . It doesn’t just give you features… It gives you freedom. And it’s not just about making a few bucks on the side… It’s about building something that actually pays you what you’re worth. But here’s the best part: You won’t be doing it alone. This is a community-powered movement. A place where creators help creators. Where strategy meets support. Where truth meets profit. If you’ve ever felt like you were building in isolation… If you’ve ever wondered where the real digital product leaders are… If you’ve ever wanted to be part of something that actually moves the needle… Get ready. Because what’s coming next will flip the script—and you’ll want to be in the room when it happens. Stay close. Stay sharp. And stay tuned. —Richie

Here’s a principle that will never fail you in business or in life: When you create real value, profit follows. Too many entrepreneurs flip this upside down. They focus on how much they can take—the sale, the click, the sign-up—without thinking about how much they can give. And that’s why so many businesses fizzle out. The entrepreneurs who stand the test of time—the ones who build lasting brands and loyal communities—are the ones who give first, consistently. They lead with generosity, not desperation. Think about it… - The podcast that gives away wisdom freely → builds an audience that’s eager to buy the host’s book. - The coffee shop that treats every customer like family → creates repeat buyers who wouldn’t dream of going anywhere else. - The creator who shares practical tools for free → becomes the trusted expert people pay for premium solutions. - When you lead with value, you flip a switch in people’s minds: They stop seeing you as someone trying to sell them. They start seeing you as someone they can trust. And trust is the only real currency in business. Here in Truth To Profit, we believe your story, your skills, and even your scars carry immense value. When you learn how to package and share that value authentically, profit doesn’t just happen—it becomes inevitable. Challenge for today: Drop ONE way you can give more value to your audience, customers, or community this week—without asking for anything back. It could be a tip, a story, a free tool, or even just encouragement. Let’s stack the wins together. Because when value comes first, profit always follows.

We’ve got a chance to do something powerful here. One of our members recently reached out with a dream: to launch a print-on-demand store featuring motivational and faith-based products. She’s navigating personal loss, working through financial constraints, and starting from square one—no designs, no niche clarity, no audience, and a budget under $1,000 (including LLC setup). Now, most people would look at that and say, “Not possible.” And honestly, in the real world—not the fantasy land of “business-in-a-box” hype—it’s a steep climb. Take away the countless “I’ll sell you a ready-to-go store for a couple hundred bucks and you’ll be rich” nonsense, and what you’re left with is the truth: We’ve got a site to build, product fulfillment to line up, branding to shape, and a marketing strategy to execute. People have to know it exists, trust it, and want what it offers. This is the real world—and that’s exactly why it’s worth doing. So here’s what we’re going to do: We’re turning this into a community build project. A real-time case study. We’ll start from exactly where she is now and work together to shape this into a viable business. Step by step. No fluff. No shortcuts. Just truth, traction, and teamwork. This isn’t charity. It’s strategy. It’s a chance for all of us to learn, contribute, and witness what happens when someone shows up willing to do the work—and a community rallies behind them. To protect her privacy, we’re keeping her identity out of this post. But she’s involved, committed, and ready to build. If you’ve got insight, experience, design skills, or just want to be part of something real—drop a comment. Let’s show what Truth To Profit is really about. Let’s build something that matters. Together.

So, I’ve been sitting here working on my computer, tossing ideas around like I always do… and one hit me different. I sat with it for a minute, ran it through the usual filters, and came to a simple conclusion: It’s a freaking awesome idea—and I’m running with it. Wanna know what it is? 😁 I’m launching a massive giveaway—but not just any giveaway. This one’s exclusively for members of the Truth To Profit Skool community. Not a member? You can’t win. Already in? You might just walk away with something life-changing. On November 15th, 2025, I’ll randomly select three members from the Skool community. Each one will win a prize that’s not just cool—it’s worth over $10,000 based on what I’d normally charge a client to build it. And the prize? Each winner gets a complete, customized, optimized, product-loaded, ready-to-launch E-Commerce Store—built by me, personally. I’m not talking cookie-cutter templates or plug-and-play junk. I’m talking: - Full strategy sessions with me - Custom design and branding - Product sourcing, setup, and optimization - Conversion-focused layout and flow - Launch support to get it live and selling We’ll work together from day one. You’ll have direct access to me throughout the build. And I’m not stopping there… 💥 Here’s the kicker: I’ll stay on for 6 full months after the giveaway to handle: - ✅ Maintenance - ✅ Updates - ✅ Product changes - ✅ Optimization tweaks - ✅ And yes—even marketing the site for free You’ll have me in your corner, making sure your store isn’t just built—it’s growing, converting, and stacking wins. 🛒 The 3 Stores: 1️⃣ One store will be built around dropshipping 2️⃣ One store will use print-on-demand 3️⃣ One store will sell digital products Each one will be tailored to the winner’s goals, strengths, and vision. No fluff. No filler. Just real strategy and a money-making machine built to last. This is my way of giving back to the rebuilders who show up, lean in, and build with purpose. The Truth To Profit Skool community isn’t just a group—it’s a movement. And this giveaway is proof.

A lot of new members today! LOVE IT! I just want to say again that right now, over the next few weeks, Truth To Profit is being built up. I've been doing a lot of work in the "Classroom". I've added a lot of templates, ebooks that teach, AI prompts, spreadsheets, and a lot more. I still have hundreds more to add. Plus, I will be adding some courses on a few different topics. A LOT OF WORK TO DO 😃 But, I absolutely love it all. There really is a lot that's going to happen it, and it's not all just for digital products, or digital marketers. So, for those who have joined up already, and in the weeks to come, hang around. If there is anything I can do for you, please let me know. Anything you are looking for, please let me know. In the meantime, KEEP BEING YOUR AMAZING SELFS! Richie