3d • Start Here
Missed Opportunities: The Cost of Almost
Let’s talk about something we all carry—whether we admit it or not.
Missed opportunities.
Not the ones that were out of reach.
Not the ones someone else took.
I’m talking about the ones that were right there.
The ones we could have grabbed.
The ones we almost acted on.
The Quiet Weight of “Almost”
You don’t always feel it immediately.
Sometimes it takes weeks, months, even years before you realize:
- That product you didn’t launch because the landing page wasn’t perfect?
Someone else launched theirs—and now they’re building momentum.
- That investor you didn’t follow up with because you weren’t “ready”?
They backed someone else who was bold enough to ask.
- That community you didn’t build because you weren’t sure people would show up?
Turns out, they were waiting for you.
It’s not failure.
It’s inertia.
It’s the cost of hesitation.
And it’s expensive.
Why We Miss Opportunities
Let’s be honest—most of us don’t miss out because we’re lazy.
We miss out because we’re smart.
We overthink. We analyze. We wait for the stars to align.
But here’s the truth:
Opportunity doesn’t wait for perfection.
It rewards momentum.
It favors the ones who move.
The Real Cost
Missed opportunities don’t just cost us money.
They cost us:
- Confidence: Every time we hesitate, we reinforce the idea that we’re not ready.
- Momentum: The longer we wait, the harder it is to start.
- Connection: The people we could’ve helped, served, or collaborated with move on.
- Legacy: The story we could’ve written gets left blank.
And worst of all?
We don’t get the lesson that comes from trying.
We don’t get the feedback, the growth, the clarity.
We just get silence.
What to Do About It
Here’s the good news:
You’re not too late.
You’re right on time—if you start now.
The next opportunity won’t announce itself.
It won’t wait for your branding to be perfect or your funnel to be flawless.
It’ll show up quietly.
And it’ll ask one question:
Are you ready to move?
So build the thing.
Send the email.
Launch the product.
Start the community.
Pitch the investor.
Write the post.
Because the only thing worse than failing…
Is never knowing what could’ve happened if you’d tried.
Truth to Profits Is Built for This
This community isn’t just about tactics.
It’s about truth.
It’s about action.
It’s about making sure the next opportunity doesn’t slip by unnoticed.
We’re here to build something real.
To make real money.
To create real impact.
And to do it with integrity, momentum, and community.
No more “almost.”
No more “someday.”
Let’s make it happen—together.
—Richie
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Missed Opportunities: The Cost of Almost
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