Sometimes the little things can make a big difference. Whether your knocking on doors, setting meetings, or sending out mailers one form of advertising is almost guaranteed to not be thrown out upon receipt. Pens! Everyone needs a pen, everyone we deal with whether its a shipper, receiver, trucker, dispatcher, etc has to write something down throughout the day! Business cards, post cards, mailers, they all get looked at then put aside and eventually discarded to the never ending garbage bin of useless trash never to be seen again. But not a pen! Even if they never call you they'll be using your pen, someone will see it, someone will be intrigued, someone will eventually bite! Theyre cheap, easy, and long lasting advertisements that will have anyone you send it to turn into a free marketing campaign.