I’ve been experimenting for the past 2 months…

🔥

And no I do not have a boyfriend now…🤷‍♂️ I’m talking about SKOOL!

We have been switching between freemium/paid/tiers for the past couple of months to try and see what helps best with growth/MRR…

Now the experiment is over I can successfully tell you what I have learned👀

I’ll jump straight to it, freemium wins every time.

Freemium wins for growth.

Freemium wins for MRR increases.

Freemium wins for self satisfaction.

I first switched from freemium to paid so that everyone had to pay a price to get into the hub and then all advertisement was free and easy once you were in… this killed growth. 0 sign ups in 2 weeks.

Then I switched to paid tiers, growth was insanely slow… maybe 1 member a week and we were dropping more members than we were gaining!

I then switched back to freemium… since being back on freemium, growth has picked back up daily… engagement is back up, I’ve welcomed new regulars into the hub that I see pop up every day and MRR has taken a big growth spurt.🙌

I do believe that freemium is the way because it allows people to see what they’re missing out on! They see other people getting involved and doing their thing and they think “hey I want some of that”.

This may not be the case for everyone but my two cents are that freemium will always be the butter🎉🙏

If you made it this far well done… my ADHD wouldn’t have made it past the 1st two lines!😅

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