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Inflation Just Hit A Two Year High
This one's on us! Grab your free email templates below — copy, paste, and send to your prospective clients today. https://drive.google.com/file/d/1QByt39isPDF0AVQclTOG1Xrw86VdMejp/view?usp=sharing The March Consumer Price Index came in at 3.3% annually — the highest reading since May 2024 and above Wall Street's expectations. Nearly three-quarters of that increase came from energy costs alone, with gasoline jumping over 20%, meaning this is an energy story, not a broad inflation surge. Core CPI, which strips out food and energy, actually came in below expectations at 2.6%. The direct impact on housing: the probability of a June Fed rate cut dropped from 55% to 35% after this report, meaning rate relief is likely getting pushed later into the year. However, inventory remains elevated, sellers are actively cutting prices, and buyer interest on listing platforms is rising — creating a window for informed buyers and sellers who don't wait for perfect conditions. Get the rest of the details in the video below! Premium Members don't forget to snag your complete kit in the Classroom. Have a great weekend!
Inflation Just Hit A Two Year High
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START HERE! You're in the right place.
Make sure you use it! Most agents scroll the news and feel vaguely informed. You're here to do something different — to actually understand what market shifts mean, how to talk about them confidently, and how to use that knowledge to win more clients and close more deals. This community is your unfair advantage. Here's how to get started: 1. Introduce yourself- Drop your name, where you're located, and one thing you want to get better at. We're a community — say hi. 2. Watch the market update- Each one breaks down what's actually happening in the market — and what to do with it. 3. Show up and share- Ask questions. Share wins. Post what you're seeing in your market. The more you put in, the more you get out. The agents winning right now aren't the ones waiting for the market to calm down. They're the ones who understand it — and know how to talk about it. That's exactly what we build here. Glad you're here. Now let's get to work.
START HERE! You're in the right place.
It's Not the Rate. It's the Price.
Here's a 3-4 sentence synopsis: A recent survey reveals that for today's buyers, high home prices — not mortgage rates — are the single biggest barrier to homeownership, with 61% citing prices as the primary reason they can't buy. While rate improvements do boost buyer sentiment, the real issue is a structural affordability problem rooted in years of underbuilding, zoning constraints, and supply shortages that don't resolve simply because rates dip. Real estate and mortgage professionals who remain laser-focused on rates are missing the bigger picture — and the bigger opportunity — which lies in leading with affordability solutions like buydowns, seller concessions, down payment assistance, and creative entry strategies. The call to action is clear: stop following rate headlines and start solving the actual math that's keeping buyers on the sidelines.
It's Not the Rate. It's the Price.
4 Million Homes Short
The U.S. housing market is facing a structural deficit of 4.03 million homes in 2025 — the result of more than a decade of underbuilding that began after the 2008 financial crisis and never fully recovered. While annual household formation and new construction are nearly balanced, the compounding shortfall explains why prices remain elevated and inventory feels tight across every region of the country. This is not a crash or bubble story, but a supply problem driven by zoning friction, labor shortages, regulatory barriers, and demographic demand from Millennials and Gen Z still entering the market. The takeaway for real estate and mortgage professionals is that the floor under housing is structurally strong, but affordability will remain a pressure point until meaningful, policy-driven supply solutions are implemented.
4 Million Homes Short
40 Years +
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