Trend Analysis With AI · The AI Advantage

Trend Analysis With AI

Go to Google Trends and explore a few broad topics you're interested in. Look for topics with an upward trajectory over the past 1-2 years.

Once you have a promising trend (e.g., "Eco-Friendly Goods"), feed it into ChatGPT.

Prompt: "Act as a market research analyst specializing in digital products. The rising trend is 'Eco-Friendly / Sustainable Goods'. Based on this trend, perform a 'Trend-Problem-Solution' analysis. Generate a list of 10 specific problems or questions that people interested in Eco-Friendly & Sustainable products might have. For each problem, propose a specific e-book or mini-course title that offers a solution. The target audience is environment-conscious consumers between the ages of 25 and 55"

Hypothetical GPT Output:

Problem 1: Confusion about different types of environmentally sustainable products

Solution/Title: "A Consumer’s Guide to Spotting Real Sustainability”.

Problem 2: Don't know how to find sustainable products that are affordable.

Solution/Title: “Budgeting for a Greener Life: How to Afford Sustainable Choices Without Sacrifice”

Problem 3: Limited Availability and Access

Solution/Title: “Where to Buy It: A Regional Guide to Accessing Sustainable Goods in Urban and Rural Areas”

In less than a minute, you have transformed a single trend into multiple, highly specific product ideas, each targeting a distinct angle. Repeat this process for several trends to build your backlog of potential battlefields.

Share your feedback on how it worked out for you!

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