11d • Portfolio
Go For Dos
Apparently, I was late to the party and didn't know about this college football campaign for the beer Dos Equis... I watched the end of a fantastic Tennessee vs. Georgia football game and noticed the incredible timing of this Dos Equis TV spot, followed by a "Go for Dos" chyron as the Georgia Bulldogs converted on a 2-point conversion to tie up this super-rivalry game on Saturday.
Regardless of the game outcome, I call that a WIN. 😂
MENTAL NOTE: Are there any "free gifts" waiting for you and your creative team to get behind to imbed your brand exactly where they live... if even for only a few select moments? Let your brain pan for that gold, like the agency Havas did.
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Go For Dos
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