Something I've noticed in founders at this level: Most of them have already outgrown the version of themselves that built the business. But they haven't fully stepped into who takes it to the next level. That gap โ that uncomfortable, unfinished in-between โ is where people stall. Not because of strategy. Not because of market. Because stepping into a new identity is the hardest work there is. It's the work we don't skip here. Where are YOU in that gap right now? 1 being "deep in it" and 10 being "I've made the shift" โ drop your number below. ๐ (Mastermind: July 1st ยท 20 seats ยท first come, first served) Where are you on the Identity Shift REQUIRED to Level Up Your Business?