Never Ask a Factory "How Much?" 🛑
Asking for a price first gives the factory all the leverage. You lose the negotiation before it starts.
To get a fair price, use Reverse Costing. Here is your 3-step cheat sheet:
1️⃣ Know Your Target Cost: If your retail price is $100 and you need a 40% margin after shipping/marketing, your production limit is $30. If the factory says $45, don't just ask for a discount—ask which fabric or construction changes will get you to $30. 📉
2️⃣ The MOQ Staircase: Never get one quote. Always ask for prices at 50, 200, and 500 units. It shows you have a scaling plan, and factories take you more seriously. 🪜
3️⃣ Speak Technical: Stop saying "high quality." Use GSM, Fabric Composition, and Finish. When you speak the language, the "beginner tax" disappears. 🗣️
The Homework: Go to Module 2.3 and grab the Tech Pack Template. Using this can drop your quotes by 15% because it proves you aren't a hobbyist.
Got a quote that feels off? Post the garment type, GSM, and MOQ below. I can try to give you a ‘Sanity Check’ on the pricing. 👇
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Prem Kalyani
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Never Ask a Factory "How Much?" 🛑
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Apparel Profit & Ops System
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Helping apparel brands increase gross margins 5–15% using structured costing, sourcing & inventory systems.
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