2d (edited) • Tips
Free vs Paid Community: Which Should You Choose?
The answer depends entirely on your starting point.
Already have an audience? Go paid immediately.
If you've built trust through an existing Facebook group, email list, or other community with hundreds or thousands of engaged followers, launching a paid Skool community makes perfect sense. These people already know, like, and trust you—that's the hard part done.
Starting from scratch? Start free.
Without an existing audience, your priority is learning the fundamentals: writing engaging posts, managing discussions, and understanding what your members actually need. You can't monetize effectively if you don't know how to run a community first.
Think of it as an apprenticeship. Get 50-100 people in a free community, master the basics, then introduce paid offerings once you've proven you can deliver consistent value.
The exception: If you're an established expert with clear authority (published author, recognized consultant, proven track record), you can skip straight to paid. Your credibility does the heavy lifting.
Bottom line: Free communities build your skills and audience. Paid communities monetize the trust you've already earned. Choose based on where you are today, not where you want to be tomorrow.
Want more monetization strategies?
🆓 Free Community: Join 300+ community owners in Content Revenue Lab
💰 Paid Community: Turn 25-50 members into $1K-$5K/month → Skool Monetization Lab
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Des Dreckett
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Free vs Paid Community: Which Should You Choose?
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Skool community monetization strategies for creators who want real revenue, not hype. Free-to-paid systems that actually work.
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