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Hey all! I was wondering what you all do first when you create a strategy for B2B SEO. Love to hear this from you all!

Google has launched a core update aimed specifically at the Discover feed (not Search), starting Feb. 5 for English-language users in the U.S. and rolling out over up to two weeks. The update is designed to show more locally relevant content, reduce clickbait and sensational posts, and reward in-depth, original, timely content from sites with clear expertise, so Discover traffic may shift even if Search rankings don’t.

Quick challenge for the Skool community! 🚀 Run a link check on one of your sites this week. How many broken links do you find? I use LinkFix.app to catch these early, it flags issues I’d never notice manually. It’s a small step that makes a big difference for SEO, user experience, and AI visibility. Post your results and let’s see who has the “cleanest” site!

Did you know AI search systems like ChatGPT and Bing often prefer content with clean, consistent links? Broken or orphaned links reduce the chance your site gets cited. LinkFix.app automatically monitors your links, so every AI or search system sees a reliable, authoritative website.