13d β’ General discussion
The best sales method is 2500 years old π
There's a Taoist principle called wu wei. It translates to effortless action β or non-forcing.
The idea: the most powerful action doesn't push. It flows.
Water is soft, but it carves mountains. Softness overcomes hardness.
I closed $7M in coaching services before I ever heard of wu wei. But when I discovered it, everything clicked.
Turns out what I was doing on calls mapped to ancient principles:
π’ Effortless action β stop pushing, start flowing
π’ Non-resistance β work with the prospect, not against them
π’ Patience / timing β let the deal ripen, don't force the close
π’ Emptiness / openness β show up without agenda, ask questions instead of pitch
π’ Softness overcomes hardness β curiosity and empathy close more than pressure
π’ Less is more β talk less, listen more
π’ Trust the process β detach from outcome, attach to process
The best closers don't force. They flow.
That's wu wei.
Flow over Force is the π
Linked a video on wu wei in the comments if you want to go deeper π
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The best sales method is 2500 years old π
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