How should you present pricing when you have two tiers?

Muhammad Ahmad

11d • General discussion

I offer two packages:

$6,000 for 8 months
$2,500 for 3 months

I’m trying to figure out the best way to present these options during a sales conversation.

Do you typically:

Present both options upfront and let the prospect choose?
Lead with the higher-ticket option first, then introduce the lower-tier option if the investment feels too high?
Use a different approach entirely?

If you start with the higher-tier package, how do you transition to the lower-tier option without making it feel like a discount, a downsell, or a sign of desperation?

I’d love to hear how others structure and position multiple offers during sales calls.

1 comment

How should you present pricing when you have two tiers?