18d • 💪 WINS
🐑 One Sheep over the dam… and the rest will follow 🐑
We’ve been in “Go for No!” mode all month, stretching ourselves to get out there, risk rejection, and build resilience.
But of course: The purpose of going for no... is to get to yes.
And yesterday, we scored one.
Our impossible Q1 goal? Raise €2 million for our MedTech startup.
We’ve had plenty of interest. Dozens of investors love what we’re building, but they’ve all been waiting for someone else to go first:
“Come back when there’s traction.”
“Let us know when others are in.”
“You’re clearly onto something, but we don’t want to lead.”
Yesterday we met with a professor of interventional cardiology, a respected key opinion leader in our field. After speaking with us, he pulled out his wallet and invested on the spot.
Was it €2 million? No. But it was the signal everyone’s been waiting for.
And we have a Dutch saying that fits perfectly:
“Als één schaap over de dam is, volgen er meer.”
(“Once one sheep crosses the dam, more will follow.”)
This was our first sheep.
The momentum has started.
And now we get to go back to every other investor with a new line:
“You're not first anymore.”
If you’re still chasing your no’s, keep going.
They might just be lining you up for your yes.
Finish the week strong. 🚀
9
9 comments
🐑 One Sheep over the dam… and the rest will follow 🐑
Leaderboard (30-day)
1
+82
2
+65
3
+63
4
+61
5
+52
Powered by