đ¨ THE QUEEN OF VIRAL CONTENT JUST DROPPED THE PLAYBOOK đ¨
(and yeah⌠sheâs the reason your kid probably knows what a âbopâ is on YouTube đ¤Ż) A few years back, I stumbled into this rabbit hole of kids' content online. I was looking at what kind of videos were blowing upâand there was this little girl, jumping in puddles, dancing in costumes, and breaking every algorithm known to man. đđ§đ At first, I brushed it off⌠But then I saw the numbers. Billions (yes, with a âBâ) of views. Tens of millions of subscribers. A brand empire so dialed-in, it would make most marketers cry tears of joy. So I did what any funnel-hacker would do. I reverse-engineered the whole thing. đ And guess what I found? Behind it all was Adley Kinsmanâs brilliant mamaâJennyâand her dad Shaun, who are running one of the most viral, engagement-driven content machines on the internet today. But thatâs not even the best part⌠đ This week on the podcast, we sat down with Adley Kinsman herself (yes, the actual Adley!) and her dad to uncover: â
The secret behind creating content that pulls people in like a magnet â
How they took family fun and turned it into a media empire â
The systems, rhythms, and value ladders they used to scale from âjust posting videosâ to monetizing across toys, apps, merch, and more â
And what you can apply TODAYâeven if youâre not in kids contentâto go viral with your message đŻ If youâre building an audienceâŚIf youâve got a story that the world needs to hearâŚAnd if youâre ready to grab attention like never before... đ Go listen to this episode now:đ§ The Queen of Viral Content - Adley Kinsman on Apple Podcasts Letâs face itâtraffic is the lifeblood of your business. And in todayâs world, attention is the currency. Adley and her fam are masters at capturing itâŚNow itâs YOUR turn. Comment below if youâre tuning in, and drop your #1 takeaway after you listen. Iâll be jumping in to reply!