Your Launch Might Be Leaking Buyers You Already Won
You did everything right for your webinar or challenge. And the numbers still aren't there.
You built the training. You set up the ads. You made the sign-up page look as good as you can.
People signed up.. but not as many as you hoped.
That's annoying, but it happens. Some launches are just slow.
Here's the part that hurts more.
The people who DID sign up? None of them never got a welcome email. No reminder. Nothing. They signed up and then just.. disappeared. You have no idea if they're even coming.
So now two things are happening at the same time. Sign-ups are low, and the people you already got are quietly slipping away.
And it gets worse.
Some of them notice. They paid attention, they signed up excited, and then got silence. That's not a great look. Your reputation takes a hit before you even go live.
And maybe one of them picks up the phone. All they know is the silence after they signed up, and that silence is what stuck with them. Now you're on a call explaining it, hoping "refund" doesn't come up.
All because a reminder email didn't fire.
That's a bigger problem than a slow launch.
A slow launch means you need more people at the top.
A bunch of no-shows means people are falling out the bottom, and you might not know it's happening until that phone rings.
Here's what fixes it:
Put the funnel in test mode and sign up like a stranger would and see what actually happens.
Check that your reminder emails are actually firing, not just built once and forgotten.
Send every single person who signs up a quick personal video, or call them yourself. This one thing can boost your show-up rate more than any ad ever will.
You can't control how many people sign up.
You CAN make the right moves to influence how many of them actually show up, and whether they trust you when they get there.
Fix that first.
🚀
- James
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James Curran
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Your Launch Might Be Leaking Buyers You Already Won
Selling Online / Prime Mover
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