I did my worst webinar but… · Selling Online / Prime Mover

I did my worst webinar but…

Last week, on the 24th, I launched my webinar — a 3-hour event where I pitched a $2,400 service. It’s a 5-phase program to help people get clients through social media.

I invested $2,000 in ads and got 890 people to register. Out of those, 152 showed up — around 17% attendance (definitely something I’m working on improving).

The webinar itself went really well. I felt in control, delivered the pitch strong, and backed it up with solid testimonials and proof.

But… zero sales by the end. I was a bit stressed, not gonna lie, but I stayed calm and started thinking about my next move.

The next day, I had my assistant send a message I had written to all 890 registrants, telling them I’d be doing 1-on-1 calls with 5 people. That simple move sparked a few meetings, and so far I’ve made $14,000 from that follow-up. Plus, next week’s schedule is packed with more meetings where I’ll be offering the same deal from the webinar. I feel confident I’ll double what I’ve made already.

So yeah — this approach of following up directly with the people who didn’t buy right away? That’s gonna be a must-do from now on.

I’ll keep refining my webinar pitch, but I’m also making it a point to stay in touch with every single prospect.

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I did my worst webinar but…