Running Ads in the US with a .co.uk Domain – Considerations

We are a UK-based B2B business providing Virtual Assistant services, primarily targeting the UK market, and our website currently operates under a .co.uk domain. While we have been running ads in the UK, we are now considering expanding our advertising efforts to the US market.

Before moving forward, we want to understand the potential impact:

Technical perspective – Are there any issues with running ads in the US while using a .co.uk domain?
User experience perspective – Could US audiences perceive a .co.uk domain as less relevant, or might it discourage them from engaging with our website?

We’d like your expert opinion on whether it’s advisable to continue with the current domain or consider alternatives when targeting the US market.

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