Letter of the Week: C is for Closing
Most people think closing is something pushy or uncomfortable.
But the truth is, we “close” people every day:
  • choosing the restaurant
  • getting someone to watch a movie
  • convincing a friend to try something new
  • getting a client to say yes
Closing is simply guiding someone toward a decision with confidence.
Every YES builds trust, momentum, and connection before the final ask ever happens.
Go explore Chapter C and start paying attention to how often closing shows up in everyday life.
What was your biggest takeaway from Closing? 👇
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Team Forbes Riley
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Letter of the Week: C is for Closing
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