Most technicians lose jobs before they ever touch a sprayer. Not because of chemistry. Not because of equipment. Because they misread the battlefield. Here’s a reminder from the field 👇 🔍 The 3 Signs You’re Treating the Symptom, Not the Pest You’re applying product before confirming biology If you don’t know why the pest is there, you’re just guessing with chemicals. You skipped exclusion and sanitation Chemical control without environmental correction = temporary victory. You didn’t set expectations with the client No briefing = no trust. No trust = callbacks. 🧠 Tactical Reminder IPM isn’t a buzzword. It’s discipline. Identify. Eliminate conditions. Apply with purpose. Document everything. 🎯 Question for the Network What’s the most common pest mistake you see techs make in the field right now? Drop it below. Sharpen the blade together. Eradication is the mission. Control is the method. Education is the edge.

This one’s for the techs, leads, ops folks, even owners. Whether you're running routes or managing accounts, you've seen the same thing: - Miscommunication between sales and service - Unclear expectations from the customer - Gaps in what gets promised vs. what’s possible This isn’t a “blame” post — it’s a bridge post. A thread I saw recently put it perfectly: “Techs are the face the customer remembers. But we’re often sent in with no context, no rapport, and an uphill battle.” So let’s use this space right: - What’s something you wish sales knew about your day-to-day? - Or, if you're in sales — what’s something you wish techs understood about your role? — Ian Terry

Most ant misidentification happens at the node level. If you’re not looking for the petiole structure — you’re working blind. This quick visual splits ants into two core categories: - One-node - Two-node From there, you can narrow based on size, color, behavior, and trailing. Why it matters, for example: - Argentine ants (1-node) form massive colonies and need perimeter baiting, not spot sprays. - Pharaoh ants (2-node) will split the colony if treated incorrectly. - Ghost ants (2-node) nest in voids and require gel placements, not barrier treatments. Each node type reacts differently to control methods. That’s why proper ID isn’t just academic — it’s operational. Here’s how I teach it in the field: 1. Node count first. 2. Trailing behavior second. 3. Nest site preference third. 4. Bait acceptance fourth. When that sequence becomes habit, misapplication goes down. Results go up. If you’re training new techs or want a better process for ID in the field, download the image or print it for your truck. — Ian Terry, CPO. Solve Pest Pros, Orlando.

We’ve all had those jobs where you open a cabinet and think: “Oh man… where do I even start?” Drop a photo or tell the story of your worst German roach job. - What did you try first? - What worked? - What didn’t? Let’s compare notes and build a blueprint for tackling the nastiest infestations.

Here is a video of me using Maxforce Complete... I know @Adam Murnane Loves this stuff because he requests it all the time when I order... ALWAYS bait around and mounds... Personally I think Maxforce Complete is one of the best baits available on the market.