2️⃣ Who Is Your Ideal Guest? · Freedom Stays SA Community

2️⃣ Who Is Your Ideal Guest?

If you answered Question 1 properly, you should now be clear on the problem your serviced accommodation business solves. 🧠

Now we get specific.

Not “anyone visiting the area.”Not “tourists.”Not “contractors.”

I’m talking about the EXACT person. 🎯

Give me detail:

• 👤 Who are they specifically?

• 📍 Why are they staying in your area?

• 💳 Who is paying — them or a company?

• 🏨 What have they tried already? (Hotels? Cheap Airbnb?)

• 😤 What’s frustrating them RIGHT NOW?

You can even go as far as giving them a name.

When you say:“I take bookings from anyone”… you’ll break even at best.

When you say:“I provide longer-term, hassle-free accommodation for construction project managers working on 3–6 month contracts, giving them home-from-home comfort and proper living facilities”…

That converts. 💥

Clarity = better marketing.Better marketing = better bookings.Better bookings = stability. 📈

🤖 Use This AI Prompt To Help You

Fill in the brackets and paste this into the AI Business Partner:

I help [specific guest avatar] find [result they want] by providing [type of serviced accommodation] in [location]. Can you identify different audience segments who would be interested in this accommodation?

It will give you options.Choose the ONE that feels most aligned. 🎯

Don’t skip this step.

We’ll use this later when we build your listing strategy, direct booking messaging, and marketing angles. 🛠️

Drop your ideal guest below 👇

Next: What transformation does your accommodation want to show? 🚀

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