One thing you'll always here us say when it comes to taking people through their sessions is..
"LIGHTBULB MOMENTS"
These are the "aha" moments clients have.
Their first session if done right is where they experience these the most.
The more lightbulb moments you can give people the more likely it is they want to become your client or member.
Lighbulb moments come from cues, from explaining why you do things.
That's why we always love showing people visually why you do things.
It's an opportunity for a lightbulb moment.
One of the best things you'll hear a person say is..
"No one has ever explained it to me like that before" or.. "You explain things so well".
As soon as you hear that.
They're pretty much over the line.
So always aim to stack lightbulb moments.