11d • General discussion
🧠Working on your business vs in your business
A common trap for solopreneurs is spending 100% of the time in the business — doing client work, replying to messages, handling fires. That keeps the lights on, but it doesn’t move the business forward.
Working in the business = delivery
- Serving clients
- Admin tasks
- Responding to emails/messages
- Putting out daily fires
Working on the business = growth
- Building systems
- Marketing & lead gen
- Training/outsourcing
- Creating offers
- Reviewing numbers and strategy
⏳ How much time to spend?
Early stage:
- 80% in / 20% on(You need revenue first)
Growth stage:
- 50% in / 50% on(Use profits to buy back your time)
Mature stage:
- 20% in / 80% on(The business runs with or without you)
The shift happens when you intentionally block time each week to step back, zoom out, and ask:
“How can I make this run better without me?”
Curious — if you’re a solopreneur, what’s your current ratio?
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🧠Working on your business vs in your business
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