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Accelerator Calls is happening in 5 days
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👋 INTRODUCE YOURSELF
Comment below: 1. Name + city 2. What your business does (or what you're building) 3. Your #1 content bottleneck right now (ideas, scripts, filming, posting, or ads?) Esai, Melissa, or one of our team members will reply to you personally. This isn't a vanity post. Your answers here shape what we build next inside the community. We read every single one. Welcome in. 🙌
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🎥 Today's Workshop Replay: The Lemonade Stand Problem
Today we broke down why your first sales felt easy, and your ads feel broken. The big idea: It was never about the lemonade. It was about the street. Sell lemonade in your front yard and your neighbors buy. They already know you. They are not buying lemonade, they are buying from you. Move that same stand downtown, same sign, same price, and 200 people walk past while four stop. Nothing about the lemonade got worse. The people just do not know you yet. Strangers have to be told everything your neighbors already knew, on the spot, in about four seconds. That is the whole episode. Everything you build either works on a stranger or it does not. WHY THIS SNEAKS UP ON YOU 1. Your average hides it. Warm buyers pull your conversion rate up. Then you spend more on ads, more strangers show up, the rate drops, and it feels like the ads broke. The ads did not break. Your mix got colder and the page was never built for cold. 2. Pretty is not persuasive. Design is how the page looks. Conversion is what it says, and in what order. A plain page that answers 10 questions beats a stunning page that answers two. 3. Your warm market has a bottom. Referrals and warm outreach run out eventually. Optimize for cold now and warm gets easier by default, because warm visitors get the same full education. We showed a real client split from the same week: same product, same price, same page. About 5 in 100 people from search bought. Under 1 in 200 people from a social ad bought. The search traffic already knew they had the problem and were just picking a brand. The social traffic had decided nothing. The page was built for the first group only. HOW THE THREE PILLARS FIT Organic makes neighbors. It is the only pillar that warms someone before they ever reach your page. Somebody who watched four of your videos lands on the same page as a cold click, but they are not cold anymore. It takes roughly 7 to 14 exposures before a stranger starts to trust you. Aim for 1 to 5 posts a week to build the muscle.
🎥 Today's Workshop Replay: The Lemonade Stand Problem
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35K+ in sales in one week
Takeaways to share as a result of 35K+ in sales this week: 📌 Business feels like a sprint, but remember that you/we are running sprints inside a marathon 📌 When something feels like it’s happening overnight, it’s not. 🙂 it’s usually a result of micro consistency over a long time horizon, but the win feels like it happened overnight. 📌 Famous quote: “Whether you think you can or can’t, you’re right.” always applies whether we realize it or not. 📌 Seek to understand your client/student first and always. Ironically, this IS how you put yourself first, by focusing on your client/student needs, wants, and outcomes.
35K+ in sales in one week
Breaking Into Top 5000 on Skool 🎉
It feels like yesterday when we started our community. No members, no cover photo, no classroom. All we had was a simple idea. From the bottom of the ranks near the 200,000 mark on Skool to breaking into the top 10,000 about 6 weeks ago. Now this community has broken the top 5000. Big thank you to everyone who has joined. 🙌 We are seeing members from all over the world join, and it's quite an incredible thing. I know this isn't the same as being in the top 100, but it's a signal that we are moving in the right direction. We've got a lot in store as we continue to build and refine the community. We'll be doing breakdowns of our exact playbook soon. Stay tuned!
Breaking Into Top 5000 on Skool 🎉
🚨VSL Take 1 🚨 ready for review
Ok what was my line again? jk jk. I wrote it down. I'm still working on trying to convert some of the verbiage that would be used by someone who uses peptides. VSL 1 If you want a GLP-1, but the price or the sketchy online sellers have you stuck, stay with me for two minutes. I'm going to show you a safer way through. My name is Charles Buckley. I'm a retired firefighter paramedic. I spent my career answering 911 calls, and I've treated overdoses in the field. Here's something most people don't know. When someone overdoses on opioids, we have Narcan. It can bring them back in minutes. With GLP-1 meds, there is no rescue shot even in the ER. If a bad vendor puts the wrong dose in a vial, there is no quick way to undo it. And right now, people are buying mystery vials from websites nobody can trace. Some of those vials have failed lab tests. Wrong doses. Or almost nothing in them at all. That scared me enough to build this community. Here's the spot most people are in. Your doctor says a GLP-1 could help. Then insurance says no, or the pharmacy quotes you a thousand dollars a month. So you go online, and every video says something different. The safe path feels closed. The risky path looks cheap and easy. That is exactly how good people end up ordering mystery vials. Not because they're careless. Because nobody showed them the legal ways in. That's what GLP-1 Answered is for. It's a community where you get straight answers. Inside, you get five things. One. The Access Playbook. Step-by-step ways to pay less for your meds the legal way. Savings cards. Free and discount programs from the drug makers. Pharmacy price checks. And copy-paste letters to fight an insurance denial. Two. A live Q&A every week. Bring any question. You'll get a straight answer. Yes there maybe a few "That's a great question and I don't have an answer for that." Three. The Side-Effect Vault. Simple fixes for nausea and the other rough parts. Four. Muscle-Keeper templates. Easy eating and exercise guides, so you lose fat, not muscle. Five. A monthly price and program tracker, so you never overpay.
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