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Nov 11 • Messaging & Marketing
You don’t need perfect. You need magnetic AF 🧲
You’ve Been Lied To...
“Perfect messaging” is like trying to keep sand out of your shoes at the beach.
Sounds easy—ends up everywhere, and no one’s buying it.
You don’t need perfect. You need magnetic.
Magnetic messaging isn’t about being polished and professional—it’s about being real and unforgettable.
Think about it—when’s the last time a safe, “nice” post made you feel something?
Exactly. You scrolled past it without a second thought.
But the posts that hit you right in the gut?
The ones that feel like they’re speaking directly to you?
Those are the ones that stick.
Stop Chasing Perfect. Start Being Real.
Messaging isn’t about saying all the “right” things.
It’s about saying the things that make people stop, think, and feel.
Here’s what magnetic messaging does:
✨ It CONNECTS. It speaks to your audience like a best friend who just gets it.
✨ It’s BOLD. It says what everyone else is too scared or boring to say.
✨ It STANDS THE FRICK OUT. Not by following trends, but by being unapologetically YOU.
But Wait, What About Fluff?
Ah, fluff—the Bali sunset selfies of the messaging world.
I’m not here to cancel fluff. Hell, I post fluff—on purpose.
I call it Connection Candy.🍭
You know the posts:
🏝️ The “Bali isn’t all coconuts and butterflies” rants.
🐶 The random existential crises with my cute fluffy dog.
🏍️ The “here’s me rage-texting about quad bikes ruining my jungle vibe” moments.
That’s not noise—it’s personality. It’s how people feel you.
But here’s the thing: It’s fluff with a purpose.
It’s not there to fill space.
It’s there to build trust, relatability, and the human-to-human connection that makes people say, “This is my person.”
The Magnetic Messaging Formula 👩💻
✨ Clarity – Be crystal elfin clear on who you are, what you do, and why your audience should give a poop.
✨ Authenticity – Write like you. Not polished perfection—just YOU.
✨ Intention – Don’t post to post. Post to connect.
Your audience doesn’t need more noise.
They need messages that hit, connect, and stick.
Here’s What Magnetic Messaging Looks Like
❌ “Live your dream life!” (Cute. Forgettable.)
✅ “Here’s how to reclaim your mornings, save your sanity, and stop your day feeling like chaos by 9 a.m.”
❌ “Join my group for tips!” (Cool story, bro.)
✅ “Let me show you how to magnetise your message so your audience doesn’t just follow—they BUY.”
When you focus on connecting instead of just posting, your messaging transforms.
Your audience sees you. Feels you. Trusts you.
And that’s when they say YES.
Takeaway 🥢
Posting without purpose?
That’s noise.
Magnetic messaging?
That’s clarity + authenticity + intention.
And yes, there’s room for a little Connection Candy in there too.
Because a sprinkle of FUN, real-life chaos doesn’t just entertain—it connects.
Trust me, your people don’t need more content.
They need YOU. The real you.
Safe messaging is boring messaging.
It’s bland. It fades into the background.
BOLD messaging?
It takes risks. It’s not afraid to say what others won’t. It owns its voice, flaws and all.
So stop trying to sound “right.”
Sound REAL!
Be the voice they can’t ignore—the one that makes them think, “Finally, someone who gets it.”
Because if your messaging doesn’t make them stop in their tracks, someone else’s will.
Your audience doesn’t want perfect.
They want real. They want you.
And when you give them that?
That’s when they’ll start buying.
Now, go write something magnetic AF.
Big love (and a kick in the messaging gut)
Mimi x x x
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You don’t need perfect. You need magnetic AF 🧲
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