❌ I CANNOT WILL NOT PLAY THE PERFORMANCE GAME. SO I'M NOT GONNA…END OF! 🙄
sometimes I think it's pretty damn crazy how we find it so hard to just be ourselves… when actually it should be the easiest thing in the world shouldn't it…
I read someone's post and I'm like… hmm that aint them… that doesn't match the voice I heard when we chatted… or I see a photo and I go… that doesn't even look like them ffs… and I sit there going what's wrong with the real version…
and obvs I get it… I'm sure to some extent I've been there done it meself… we all have a moment where we shrink the real bit because it feels safer…
𝗮𝗻𝗱 𝗶𝘁'𝘀 𝘁𝗵𝗲 𝘀𝗮𝗺𝗲 𝗶𝗻 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗶𝘀𝗻'𝘁 𝗶𝘁…
why are SO many people blending in… same copy… same hooks… same AI generated energy banners… same offers… same brags… same fakeness… and look I'm not saying everyone doing this is doing it with bad intentions… most people genuinely don't even realise they're doing it, I reckon…
𝗯𝘂𝘁 𝘄𝗲'𝘃𝗲 𝗯𝗲𝗲𝗻 𝘁𝗮𝘂𝗴𝗵𝘁 𝘁𝗼 𝗯𝗹𝗲𝗻𝗱 𝗶𝗻 𝗵𝗮𝘃𝗲𝗻'𝘁 𝘄𝗲…
we've been taught that fitting in is safer than standing out… that following the formula is smarter than trusting our own voice… that copying what works for someone else is the sensible move…
and I'm gonna be properly Mimi style honest with u right now because that's just how I roll innit…
even saying this bit out loudish feels a bit exposing… because most people would just quietly disappear and come back when everything looked shiny again and pretend naif all happened…
I myself have been struggling to show up a lot lately… struggling to connect the way I really want to…
because I totes cannot play the performance game… I cannot sit there writing a fake urgency countdown post when nothing is actually urgent… I cannot pretend a launch or summat is going amazingly when it isn't…
I cannot comment on stuff that feels false...overly AI-generated from top to bottom...feels like I am speaking to a robot and not a human...
I cannot do the version of this where I smile through it just for the sake of fake a$$ nothingness
𝗶𝘁 𝗱𝗼𝗲𝘀 𝗻𝗼𝘁 𝗮𝗹𝗶𝗴𝗻 𝘄𝗶𝘁𝗵 𝗺𝘆 𝘃𝗮𝗹𝘂𝗲𝘀 𝗮𝗻𝗱 𝗜 𝘄𝗼𝘂𝗹𝗱 𝗯𝗲 𝗹𝘆𝗶𝗻𝗴 𝘁𝗼 𝗺𝘆𝘀𝗲𝗹𝗳 𝗶𝗳 𝗜 𝗱𝗶𝗱 𝗶𝘁… 𝗮𝗻𝗱 𝗳𝗰𝗸 𝘁𝗵𝗮𝘁…
so yeah… I haven't been as active lately… and frankly… it's getting a lot out there… the noise… the sameness… the performance… it's draining me…it sucks...
but here's what I know after doing this work for years and years… in dance studios… in yoga spaces… now in business…
𝗨 𝗮𝗿𝗲 𝘂𝗻𝗶𝗾𝘂𝗲… 𝘂𝗿 𝗼𝗽𝗶𝗻𝗶𝗼𝗻𝘀… 𝘂𝗿 𝗶𝗱𝗲𝗮𝘀… 𝘂𝗿 𝘃𝗶𝘀𝗶𝗼𝗻𝘀… 𝘂𝗿 𝘄𝗲𝗶𝗿𝗱 𝗹𝗶𝘁𝘁𝗹𝗲 𝘄𝗮𝘆 𝗼𝗳 𝗲𝘅𝗽𝗹𝗮𝗶𝗻𝗶𝗻𝗴 𝘁𝗵𝗶𝗻𝗴𝘀 𝘁𝗵𝗮𝘁 𝗻𝗼𝗯𝗼𝗱𝘆 𝗲𝗹𝘀𝗲 𝗲𝘅𝗽𝗹𝗮𝗶𝗻𝘀 𝗾𝘂𝗶𝘁𝗲 𝗹𝗶𝗸𝗲 𝘁𝗵𝗮𝘁…
and ur BUSINESS… ur business is not meant to look like anyone else's…
because the moment u start sounding like everyone else… u become 4gettable… invisible… one of a thousand identical voices shouting the same thing blah blah blah…
and the moment u sound like YOU… properly… FULLY… unapologetically YOU…
that's the moment peeps stop scrolling…
that's the moment they go… oh… SHE/HE/THEY gets me…
that's the moment TRUST actually starts building… because trust was never ever built on perfect polished poop sameness… trust is built on truth… on seeing the actual epic AF HUMAN behind the thing…
I've spent years pulling this exact thing out of people… finding the version of them that's been sitting just underneath the surface… the bit they tend to water down because they're not sure if it's too much… too weird… too them…
and every single time… that's the bit that was always gonna work…
anyways (ooffff that felt good to get off my chest)…
that's a bit of why I've been quietish… and if any of this is landing with u…
𝗜 𝗼𝗻𝗹𝘆 𝘄𝗮𝗻𝗻𝗮 𝗯𝗲 𝗮𝗿𝗼𝘂𝗻𝗱 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗵𝗼 𝘄𝗮𝗻𝘁 𝘁𝗼 𝗸𝗲𝗲𝗽 𝗶𝘁 𝘁𝗵𝗶𝘀 𝗥𝗔𝗪 𝗡 𝗥𝗘𝗔𝗟… 𝘁𝗵𝗮𝘁'𝘀 𝗶𝘁… 𝘁𝗵𝗮𝘁'𝘀 𝘁𝗵𝗲 𝘄𝗵𝗼𝗹𝗲 𝗰𝗿𝗶𝘁𝗲𝗿𝗶𝗮 𝗳𝗼𝗿 𝗯𝗲𝗶𝗻𝗴 𝗶𝗻 𝗺𝘆 𝘄𝗼𝗿𝗹𝗱… 𝘀𝗶𝗺𝗽𝗹𝗲𝘀…
that's literally what 𝗧𝗛𝗘 𝗕𝗔𝗖𝗞𝗥𝗢𝗢𝗠 is built on…
say the actual thing… show the actual face… write in ur actual voice… even if it wobbles… even if it's messy… even if it doesn't look like everyone else's borasuarus polished poop…
because U were never meant to fit in…
and neither was ur business…
what's the bit of YOU u've been watering down lately… get it off your chest drop it below…an epic place to start is here NOW!!!! 👇
ps… if this post just landed somewhere real for u… I'm running 𝗛𝗨𝗠𝗔𝗡𝗦 𝗕𝗨𝗬 𝗛𝗨𝗠𝗔𝗡𝗦 on Monday 20th July inside 𝗧𝗛𝗘 𝗕𝗔𝗖𝗞𝗥𝗢𝗢𝗠… a live implementation masterclass where we get into the real stuff… personality… culture… community… how humans actually connect and convert… u won't just learn it… u'll do it… on the spot… together… not the performance poop version… the real version… $1 to get you in (coz we keep trolls and spam out)… more deets dropping soon…
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❌ I CANNOT WILL NOT PLAY THE PERFORMANCE GAME. SO I'M NOT GONNA…END OF! 🙄
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