Jul 12 • 💬 General discussion
The Benefit of Losing Followers
The more you refine your brand, the fewer people will initially engage with your content. That’s not a bad thing—it’s a sign you’re finally standing out.
Here’s the kicker: as you double down and OWN your personal brand, you’ll start attracting more of the right people—the ones who truly vibe with what you’re about.
Instagram isn’t about hashtags anymore. The algorithm is all about keywords and what you’re actually interested in. Your content gets shown to people who are searching for what you uniquely offer.
So stop chasing trends. Get clear on who you are, what you stand for, and what your purpose is (not just your goals). Use your insights. Stay focused on your Purpose.. not just goals.. PURPOSE.
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The Benefit of Losing Followers
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