Looking for tools/tips for AI-assisted B2B lead generation

Janos Bencsik

Jun '25 • 🙋‍♂️ Questions

Hey Fellow Makers! 💜

I’m helping a client find new potential B2B customers. Here's what I have:

A CRM with companies they've already worked with (very basic data)
A huge raw unfiltered database of 450,000 Hungarian companies
A basic idea of the ideal client profile (ICP)

My goal is to:

Use AI to analyze the CRM list and define a precise ICP (based on company attributes like industry, size, etc.)
Use this ICP to automatically scan the big rawdatabase, then evaluate and score each company (based on revenue, employees, activity codes, etc. + ideally also web search results) to find new high-potential leads.

I've done a similar project using Make+Perplexity last year, but I wonder if anyone has a best practice idea. I don't want to build a custom machine learning system and would prefer not to build this from scratch.

🙋‍♂️ Has anyone tackled something similar? Any tools, use cases, or workflows you’d recommend?

3 comments

Looking for tools/tips for AI-assisted B2B lead generation