I’m working through the GEO stack content process and I want to double-check that I’m structuring things correctly after reviewing the video and the notes below it.
The notes say to create 3 articles per location:
- Overview of the neighbourhood and its relevance
- Driving directions and proximity
- Local trends or services for the area
So just to confirm — these should be published as three separate articles, not combined into one long location page, right?
My second question is about the service SILO links in the sidebar on GEO pages. The notes don’t clarify this part, so I want to make sure I’m doing it right:
Should the sidebar link to service + location landing pages (e.g., “HR Support in Winchester”), or should it link to the main brand service pages that are not location-specific?
Just want to ensure my GEO stacks and SILOs connect in the correct way.
Thanks in advance!