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LSA Workshop 🤖 is happening in 45 hours
Why 1-Star Reviews Can Hurt Your Business & Lead Volume
A 1-star review can seriously damage your business! Not only does it hurt your Google ranking, but it also lowers trust with potential customers, leading to fewer leads. Here’s why: - Ranking Drop: Lower reviews = lower visibility in Local Service Ads (LSA). - Less Trust: Customers shy away from businesses with bad reviews. - Fewer Leads: Negative reviews directly affect your lead volume. Pro Tip: Excellent customer service = happy clients = positive reviews = more leads. Always aim to resolve issues quickly and professionally before they turn into a 1-star rating!
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📸 LSA Photos: Boost Engagement & Trust
Google strongly recommends adding photos to your Local Services Ads (LSA) profile to increase ad engagement, relevance, and customer trust. The key recommendation is to add at least 5 high-quality photos. What to Upload: 1. Your Team: Photos of your staff or headshots build rapport. 2. Team at Work: Images of your team performing a service show professionalism. 3. Your Best Work: Pictures of completed projects demonstrate quality results. How to Add Photos: 1. Log into your LSA account (Lead Inbox). 2. Go to the Profile and Budget section. 3. Click on the Photos option and upload your high-quality images. 4. Save your changes. Your general business photos should be at least 640 \times 640 pixels and under 10 MB in size (JPEG, PNG, BMP, ICO, or WEBP file types are accepted).
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🚀 Setting Up Your Service Areas & Job Types in LSA 🚀
Choosing the right service areas and job types is key to maximizing your Local Service Ads (LSA) performance! Here’s how to get it right: 1. Service Areas: Only target the areas you can realistically serve. Expanding too far can reduce ad visibility. 2. Job Types: Select the job types that match your expertise to ensure you’re targeting the right customers. 🔴 Common Mistakes to Avoid: - Over-expanding service areas. - Choosing job types you don’t specialize in. By targeting the right audience, you’ll increase your chances of getting qualified leads and improving your LSA performance!
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🚀 Navigating the LSA Verification Process: Quick Guide to Boost Performance 🚀
To get the most out of your Google Local Service Ads (LSA), you need to complete the verification process. Here’s how: 1. Claim Your Google Business Profile (GBP) 2. Complete Identity Verification (IDV) 3. Submit all other requirements Why Does Verification Matter? - Increases trust with potential customers - Improves visibility in local searches - Ensures compliance with Google’s guidelines Pro Tips: - Double-check all business info for consistency - Have your documents ready to avoid delays - Respond quickly to any verification requests - Complete your LSA verification to unlock better leads and higher ad performance!
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🚨 Avoid This Common LSA Mistake! 🚨
Mistake: Failing to update or maintaining incorrect business information on your Google Business Profile (GBP). Why it matters: Inaccurate or inconsistent details, like your business name, address, phone number, or service areas, can hurt your LSA performance and visibility in local searches. Solution: 🔹 Make sure your business name, address, phone number, and service areas are consistent and accurate across all platforms. 🔹 Regularly update your GBP to keep everything up-to-date. Don’t let this easy fix slip through the cracks! Let’s keep those business details consistent and watch your LSA performance improve! 💪
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Local Lead Labs
skool.com/localleadlabs
We help local business owners or marketing agency owners optimize their Google Local Service Ads, Google Business Profile Pages, & Conversational AI
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