Big thank-you to of Right Path Law Group in Chantilly, Virginia, for joining us yesterday! We covered three key strategies for optimizing Google Local Services Ads when running multiple practice areas:
- Keep Message Leads Enabled to capture non-call inquiries.
- Separate Campaigns by Practice Area to allow dedicated budgets and better opportunity matching for each service line.
- Consistently Complete Lead Feedback so Google gets accurate signals on lead relevance and quality.
Who else in the group is currently running multiple service lines through a single LSA setup?