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How I scaled my skool from $0 to $120k/mrr in 10 months 👋
Last month my business contracted $412,364. 54 new high ticket clients. $20K in ads. Zero sales calls. This is the how. There are Seven things that make this work that I'll unpack in this post But first the numbers October. $412K contracted. $205K collected. $110K in new recurring revenue. Added in one month. From 54 high ticket clients. that were $376 to acquire each one. July was $102K. October was $412K. Revenue went up 4x. Ad spend went up 1.5x. Cost per client went from $793 to $376. This is a system getting simpler and scaling. One more thing. Just so you know... that I know. Contracted is not cash. We collected half of it. The rest comes in monthly. by design I did this initially with just me and my EA and AI. But now.... The team looks like: - One COO. (Human) - One client success Manager. (Human) - One Software / Ai developer. (Human) - A media buyer (Human) - And an army of AI agents doing the rest. In January this model was at zero, I had just let go of my team and was crafting a brand new offer. Pivoted fast and figured it out. So here's how it works today. 1. Paid Front End ($47) I have a free community. 14,000 people. I had AI run the numbers and... 0.8% have ever bought anything. PLUS on average It took them six months to buy. So I built another community, decided to charge $47 one time to get in. 100% of members paid something and 7% of those people have become high-ticket clients. 0.8% versus 7%. Nine times more. And the average time it takes for someone to ascend is 30 days. not 6 months A person who pays $47 has higher intent. (I have finally learned this lesson) A person who joins for free has made a click. Those are different people. The $47 also pays for the ads. My front end ran at breakeven this month. I get paid to find buyers. I currently have 2837+ members who have paid me $47 In the last 6 months. Thats over $125,000 in $47 sales That all goes back into ads Dan Kennedy Said: "The one who can spend the most to acquire a customer profitably wins."
How I scaled my skool from $0 to $120k/mrr in 10 months 👋
Week 6 - The Game of Skool ♦️ (TOP 100 🎉)
Total revenue - Crazy... $64k Day (not actually but still) Cash collected - $81,961 MTD MRR collected - $15k/mrr this week Ad spend - $14k+ ( New ads bombed - But workhouse ads continue strong) New leads - Youtube & Skool Network are driving leads (for free) Customers - Keeping below $47 - Spend all day - 210 Registrations for workshops Applications - 103 this month but should get no more - New About Page Calls booked - 4 Tiny spots per week Clients - 8 new clients today and 2 Continuation offers ROAS - 9.4x on Rev and 5.6 on cash collected Application rate - N/A CPA - Cut in half by shifting the deal flow
Week 6 - The Game of Skool ♦️ (TOP 100 🎉)
Would you tune in to watch this? (if 100 people say yes ill do it)
I've been thinking about the new skool games. I love how this platform makes business feel like a game. Because business has always felt like a game to me, I love it and it's just fun... To solve problems, make really great offers, help people get real results and change their life, make profit, and then more recently figure out how to build a 7-figure solo coaching business ... by leveraging Ai. It's all just a game. and we get to choose what winning looks like. And as I look at the new Skool Leaderboard I am contemplating playing their skool game. Looking at that ♦️ Target $300k/MRR and aiming at top 10 on the platform could be a fun year long pursuit. But it means shifting focus from Cashflow to MRR. Which is not a huge change just a bit different structure in the offer. And I guess what I am wondering is ... If I were to document this pursuit on my youtube channel... and in this community... is this something you would tune in to watch and find value in ? The journey of taking a community from $14, 333/mrr to $100k/mrr and ultimately somehow figuring out how to grow it to $300k/mrr in the next 12 months? If 100 people comment on this post Ill do it.
Would you tune in to watch this? (if 100 people say yes ill do it)
Week 10: The Game of Skool ♦️ (Top 50)
Total revenue - $234,429 Cash collected - $126,045 MRR collected. - $62,397 Ad spend - $11,089 New leads - 291 Customers - 301 Applications - 42 Calls booked - 12 Clients - 34 ROAS - 21x / 10x CPA - $326 Lessons: 1) Changing from one time to /yr hurt conversions and results in 0 Reviews 2) LFOS almost out of Beta (5 weeks) 3) Fun Challenge with Charley T 4) $100k/mrr is possible with just 1 EA and AI agents (Beyond that - need more support) 5) AI - How to avoid getting lost in the AI Sauce 6) Whats next: - Systems First then >> - Hiring (Chat Closer - Sales) - Hiring (CSM) - More Ads > More Workshops - Momentum is the key - Belief over everything
Week 10: The Game of Skool ♦️ (Top 50)
This month (so far) we've done $369K in revenue
($186K collected) and signed 49 clients without a single sales call. Not because I found some secret. Because I burned the complicated version of my business down and rebuilt it around three levers: 1. AI delivery. Our LFOS harness and Quantum Dan let us serve 137 clients better than ever. Delivery is the real bottleneck to scaling, not leads. 2. Ads into a $47 one-time Skool workshop community. About $40 to acquire a $47 buyer, so the ads pay for themselves. 2,500 paid members, every one a buyer, and 7% ascend to high-ticket within 30 days. 3. Workshops instead of sales calls. 8–20% of attendees buy. 27 high-ticket clients came from one workshop last week. This video breaks down how it works
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Lifestyle Founders Group™
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