Warm up with Landing Page Views first? - Quick question about Advantage+ plu,s new pixel and ad account

Arnold Ammann

30d (edited) • 💬 General

@Dan Harrison

I’m in your 5-Day Ad Challenge right now and I’m running a campaign for

@Chantal Perrinjaquet

as her technical freelancer. (She upgraded to your Premium Skool yesterday. 😎✌️🥳)

I could use your take on this situation:

We launched a brand-new ad account with a brand-new pixel and set up an Advantage+ Sales campaign as you have shown in your video.

Everything looked good in theory, but after ~18 hours the campaign had spent only 7 AED out of 92 AED (Chantal is based in Dubai). Basically no reach, only 2 link clicks, and therefore almost zero learning signals.

Because the system has literally nothing to optimize on yet, I duplicated the campaign and want to test a different setup:

I kept everything identical

— same Advantage+ setup

— same budget

— same audiences

— same Ads

The only change in the duplicated version:

👉 I switched the Performance Goal from “Maximize Conversions” to “Maximize Landing Page Views.”

My intention:

warm up the pixel for 1–3 days
get clean traffic
let Andromeda collect real behaviour
avoid the “dead start” where the system spends nothing because it has no signals
then switch back to “Maximize Conversions” once there is actual data

My question to you:

Is this the right move on a brand-new Advantage+ Sales setup with a new Meta ad account and pixel?

I’d really appreciate your thoughts on this, thanks.

Regards Arnold

PS: hope you can „read“ and interpret the screenshot, since it is on German.

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