Jo, I'm currently studying this cold email game like there is no tomorrow.
I'll share my current split test, where I have six different headlines and six different pitches in each email. (Doing that before I go for my big lead list)
Since my Open-Rate is almost always 90% or more I guess, i know what im doing there pretty well.
My question is, does anyone have a constant hook/ankle pitch + call to action template that generates 5% or more in replies? I know most 'gurus' say that 1-3% is great for cold outreach, but I feel like there is so much more potential to it.
Happy for all your ideas and numbers so maybe we can learn some things from each other.