Jul '24 • General discussion 📣
Forceful CTA vs Confident/Respectful CTA in email copy
Quick Question? (pun intended)
Why is it so common to see forceful CTA in email copy such as:
- Are you available for a quick call this week?
- When are you available for a call? etc.
If it's a downer to get solicited by "needy" aggressive marketing, why don't use more respectful and confident approaches such as:
- Let me know if you're interested? Kindly unsubscribe if we're not a match
- Would you be interested in our services? Apologies if not, please kindly unsub.
Has anyone tried these kind of approaches for CTA in email copy and what are your opinions about it?
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Forceful CTA vs Confident/Respectful CTA in email copy
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