Nov '24 • General discussion 📣
Creating A Lead Magnet
I am doing lead gen for private equity groups that are looking to buy off market businesses.
Any advice for creating lead magnets?
Maybe I am overthinking it, Ebooks, quizzes and traditional lead magnets don't seem very valuable to me (I might be wrong as I haven't tested it)
Other options seem to be software related or needing to hire a programmer to build a "business valuation tool" on my website - this seems time consuming and expensive.
I think a CIM or Pitch deck would be valuable - a little costly and again somewhat time consuming
Any suggestions on having the ability to offer a lead magnet and test them quickly without incurring a large expense or time zap?
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Creating A Lead Magnet
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