Hey everyone! After getting amazing advice from and other members of the community, including Jay, I've completely rewritten my cold email draft. Hey {{firstName}},
Was digging into {{companyName}} and something stood out.
Youβve nailed acquisition but...
What happens after someone buys for the first time?
Weβve seen wellness brands struggle with retention not because of product quality. But because buyers didnβt fully understand how results happen.
That reminded me of a system that Noorbru used to boost reorders by over 15 percent. Itβs called the Educational Retention System.
If this is something youβre seeing, happy to share how others have been tackling it this quarter.
β Lucas