A well-structured funnel is crucial for converting potential leads into clients.
One of the most effective strategies is the multi-layer Video Sales Letter (VSL) funnel.
It guides prospects through a journey that educates them, qualifies them, and collects key information for you to follow up.
These funnels don’t just capture leads; they filter out those who aren’t serious, saving you time.
The key is ensuring your VSL content is engaging and provides value, prompting potential clients to take action.