From 0.23% to 3.85% Conversion Rate in 90 Days
Chakalaka Brands had the traffic, but not the sales. Their site was converting at just 0.23% and every click they paid for was leaking out of the funnel.
We partnered with them to completely rebuild their customer journey and ad strategy. Here’s what moved the needle:
1. CRO + Website Redesign
  • Removed friction across the buying journey
  • Built a high-converting landing page with a value-led offer
  • Optimized cart and checkout for flow and urgency
2. Meta Ads Management
  • Developed creatives that told the brand story while showcasing the offer
  • Managed the ad account with weekly performance reviews and custom dashboards
The Results:
  • Landing page CVR: 7.19%
  • Store CVR: 0.23% → 3.85%
  • Sales up 756% in 90 days
  • AOV stayed strong, proving growth wasn’t driven by discounts
Key Takeaways for Your Brand:
  • Data-driven insights are the foundation of CRO
  • A frictionless checkout can unlock major gains
  • CRO is never a one-time project, it’s an ongoing process
This is the type of strategy we execute for brands inside Growthub. If you want to unlock similar results, let’s talk.
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Sebastian Fuentes
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From 0.23% to 3.85% Conversion Rate in 90 Days
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