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Welcome to The Growth Lab
👋 Hey, I’m Cory. I started this group so home service business owners can level up together—share wins, swap strategies, and grow faster than we ever could alone. COMMUNITY GUIDELINES This is a place to grow, not to spam. Here’s how we roll: 1. Share wins, questions, and lessons learned. 2. Engage. Engage. Engage. 3. Help others when you can—what goes around comes around. 4. No spam or cold pitching. Keep it respectful—we’re all building here.Sound good? Cool. Let’s grow. 🌱 👉 Drop an intro below: Who are you? What service do you run? What’s your big goal for the year?
Welcome to The Growth Lab
Company culture
Let’s talk about having fun! What do you do in your company culture to make it a fun and enjoyable workplace?
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Onboarding New Employees
When you hire someone new, the on boarding process is the most crucial part of that employees lifespan with you. It sets the tone for what it looks like to work here. - Is everyone lazy and waiting to be told what to do? - Should they know your core values and live by them? - Is it a wake up hustle and win type of environment? - Do they think for themselves and solve problems? - How fast is the pace and what are the expectations? - And are they given the tools, training and scripts to be successful in their job? I have redone my onboarding every year since I started. Always making it better. And our hiring process is getting more specific and our employees are coming out of training more prepared for the job. If you don’t have a training manual set up yet, here is what it should look like: - Greeting from the owner and welcome to work - The company’s Mission, Vision, and Core Values - An overview of the business and services - An overview of the work this employee will be doing - A daily view of the work this employee will be doing - KPI’s and metrics that the employee will be accountable for. - Vehicle expectations like driving score, cleanliness, restocking, and the fee for turning in a dirty truck when their employment ends. - Clock in and out expectations, personal hygiene, dress code - Gas card expectations, supply runs, and communication expectations for any other purchases - Individual job breakdowns. Go through every type of service that you do and write a detailed description of that service, a step-by-step walk-through on how to do that service, the equipment and tools needed for that service, customer expectations, sales scripts, pricing, and warranty information. - Technology training. Walk-through any use of technology for this employee. This may be supplemented by videos that you create. - Advancement or progression paths so your employee can see their future and work towards it on their own. - Holidays observed by the company marked as paid or unpaid - Current benefits and their limitations - Termination reasons, process, and any fees that will be withheld from their final check
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Hiring a sales rep
I have found that a really good sales rep will pay for themselves and maybe even teach you a few things. Not just a good one. A phenomenal sales rep. They come with experience and they may have a few tricks you haven’t seen. And if they came from a bigger company, they may have seen the service done differently or better than yours so leverage that employee’s knowledge to see if you could be more efficient or take on a new service. Sales is one of the easiest positions to manage. 1. Set their minimum quota based on sales from each month last year + 5%. 2. If they don’t hit that number, put them on a PIP. For the next 3 months they have to hit 80% then 90% then 100% of quota. If they miss a month, they get let go. 3. Set their commissions to grow AFTER they hit their minimum quota. Our reps are required to hit $50k. Once they hit their number, their commission grows only 1-2% at a time for the first 3 levels. And then it grows increasingly after that. This is to set the standard that at the minimum, you won’t make much money. But if you push past that you will make boatloads. This mitigates your risk and reserves a fat payday for the sales rep to the point when you can afford it. 4. Know when it’s time to hire your next sales rep. How many leads or appointments can one rep handle? What thresholds will you create so you have guidelines to make your next hire?
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Hiring a sales rep
What roadblocks did you hit this week?
Did you get stuck on something this week? Did you try something new this week? Did you get some bad news, or fire someone this week? Did you make as much revenue or profit as you planned? Did you get interrupted too many times during the day and feel like you got nothing done? Did employees cause any new problems? Was it hard to get inventory? Did too many people call out sick? Look back at your week and post your roadblocks here
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