Quick question for people running stores:
Have you ever had a product that was sellingβ¦
β¦but just refused to scale no matter what you did?
Because I had one.
Good CTR
Decent CPA
Consistent sales
Yet revenue stayed weirdly capped.
Turned out the issue wasnβt ads or the product.
It was my upsell offer structure quietly killing AOV.
Fixed that store pushed past $30k/month way smoother.
Now Iβm curious
When a store feels βstuckβ, what do you check first?
Ads?
Product?
Conversion rate?
AOV?