Before blaming the workflow, check these five things when texts are not arriving

When SMS stops landing, the workflow is often fine and the cause is somewhere else. Start with the registration status of your sending number, since unregistered or pending numbers get filtered. Then look at the message itself: shortened links, all caps and heavy punctuation get flagged faster. Check that the contact actually opted in and is not marked do not disturb. Look at quiet hours and the contact's time zone, because a message can be held or sent at a bad hour. Last, check the conversation log for the exact delivery status of one failed message before changing anything. Working through those in order usually finds it in a few minutes.

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Before blaming the workflow, check these five things when texts are not arriving