The mission: 3 posts per day across Skool for 30 days. Track whether consistent showing up moves the needle on growth, engagement AND sales. The numbers so far (1-10 May): - Members gained: +12 (8 from Skool, 4 from email/Facebook) - Members lost: 2 (net gain +10, I see you, churn 👀) - Engagement: 79% - Discovery rank: 1,546 (started Experiment 2 at 1,568, movement has slowed down a bit) - Posts completed: 27 done, 28 counting this one - Pinned posts: 2 🎉 (one in a community of thousands so not nothing!) - Sales directly linked to Skool activity: 2 💰 Best moment of the experiment so far: I contributed to a fun AI challenge using Claude to write a cozy mystery book blurb based on your business. Someone read it, liked the energy, and joined the community. That's a win, it was fun, connected to what I do and the right people found me. 😊 Consistent Skool presence is working. The discovery rank is moving, sales are happening, and 8 of 12 new members came directly from showing up in other communities. But it is NOT passive. Making 3 posts genuinely valuable every day takes real time and thought. This only works if you actually care about the rooms you're posting in. 28 down. 62 to go. What are you tracking this month? Drop your numbers below 👇

When I started this experiment on April 6 the goal was 100 members in 30 days. I told you I probably wasn't hitting it. I still might not. But lets recap: 📈 Discovery rank: 1,939 (it was 4075!!) Engagement still sitting at 78% 🥳; 69 awesome people (yes, I know I'm counting myself in the numbers, its still true 😂) I've sent some emails (7 people didn't like it 🤭; 2 people joined). And today I'm kicking off another Meta ad running for the next 7 days to see if I can crack this. Completely redid the content (shout out to Claude, you better be awesome) Will I hit 100...🤷🏼‍♀️ Let's see what 8 days can do. 🚀

30 days. 76 members. Goal was 100. I didn't hit it. And I'm genuinely okay with that, here's why. The final numbers: Members: 76 | Engagement: 81% | Discovery rank: 1,568 (started at 4,075) | Conversion rate: in recovery 😅 | Visitors: see the graph below 👇 What the visitor graph actually shows: Two very different spikes. The first was from my Job to CEO bundle - warm, interested people who knew what they were signing up for then at the tail end of that spike, the first try of meta ads. The second more recent spike was the second Meta ad, lots of visitors (eg. better advert round 2), much lower conversion. Cold traffic but also some About page work needed here. What worked: The community crawl: 11 members in one evening from participating in a challenge (thank you @Lidia Axe) Posting in other Skool communities consistently - when I showed up and connected with others it built that relationship and also gave me the 🔥! The bundle - warmest traffic, best conversion by a mile Keywords - discovery rank went from 4,075 to 1,568. Something is working even if I can't fully attribute it yet, I do wonder if its reflecting the engagement... Email - I'm starting to see people coming through from my email list which is awesome but a lesson in not to wait for weeks before you talk about your new group 🙄 What didn't: Meta ads - I ran two adverts, one NZ$27 for 5 days, 244 visitors, approximately 1 member; the other NZ$34 for 7 days, 1,634 (!!!) visitors, 1 member...Cold traffic to a free community without a seriously compelling landing page (despite many edits to it during that period) is a tough sell. I am going to revisit this one, the advert was obviously so much better the second time but the About Page was not converting... at least I know 50% of the equation works 😂 Going quiet - every time life took over and I stopped showing up, growth slowed immediately. The data on this was unambiguous and slightly annoying 😂 but also great - show up consistently!

First things first, welcome to everyone who has joined in the last few days! This is my first update for Experiment 2 where I am posting across different Skool groups 3 times a day. The numbers so far: → Members: 74 (up from 70) → Discovery rank: 1,553 (down from 1,769 - lower is better!) → Engagement: 80% (up from 78%) → Conversion rate: 4.1% (down down down - more on this below) → Visitors: dropping (268 one day, 54 the next - last gasp from the meta ads) → Churn: 1 → Sales directly connected to Skool: 0 The conversion rate dip - what actually happened: The last of my Meta ads brought in a wave of visitors who weren't converting, which tanked my conversion rate from 50% at one point before ads down to 4.1%. Not a reflection of the experiment just cold ad traffic behaving like cold ad traffic. The organic Skool visitors are converting much better. I’ll be parking meta ads until I have more time to do better! Truth time… I nearly gave myself an out: I will admit that on Day 1 I was already mentally negotiating whether comments counted as posts. 😂 I decided they absolutely did not and that I would quite rightly get called out for being a scaredy cat if I tried that. So I just did it. I chose carefully, posting what was genuinely relevant for each group rather than just showing up and broadcasting. On Day 2 I got my first pinned post in a group of 4,900 members. I’m calling that a win! 📌 I then started planning what I actually wanted to ask or share, thinking about what I genuinely need or can offer right now and which community was the right room for it. And It's been fine. I haven't run out of relevant things to say and I haven't had to force anything that felt off and 100% am not doing that. The most interesting data point so far: Every new member in the last 4 days except one has come through Skool activity not my email list. Which means right now, showing up consistently in communities is bringing in more people than my email marketing. Interesting.

May 1 - Day 1 of 30. For the next 30 days I'm posting 3 times every day across Skool communities. I'm going to track every number and because I love a good tracker, I created one that I'm going to test out. I'll report back regularly so you can see exactly what consistent showing up does (or doesn't do) to a business. Because like many/all of you, I am juggling this business stuff around life - working a full time job, with a family, preparing my June bundle and anything else that comes up, this has to be efficient. So I've planned it: The daily formula: → Post 1: This community - value, update or experiment data → Post 2: Another Skool community - genuine value, no pitching → Post 3: Another Skool community - different room, same rule What I'm tracking: Members (+/-) | Discovery rank | Engagement | Conversion | Any comments or DMs of note | Score | Directly connected sales | Where I posted | Starting numbers: Members: 70 | Churn: 1 | Discovery rank: 1,769 | Engagement: 78% | Visitors 245 | Conversion: 6.7% | Sales directly connected to Skool: 0 What's the experiment showing so far: Lets give it a few days... By May 31 I'll know whether consistent Skool presence actually moves the needle on real business metrics - or whether it's just a lot of effort for a better rank number. That's the experiment. Now, what can all of you be doing that will help grow your email list or membership or client base? It would be great to hear and have you track along with me. Post below what you are going focus on growing the next 30 days with me and start by entering the number that you are going to track (subscribers, members, clients, whatever) and when I do an update - you do an update too... Your number below... how you are going to grow it and what it is today? 👇