Trending products look tempting. They are everywhere on TikTok, Instagram, and Amazon bestsellers. But just because something is popular does not mean it is a good private label opportunity.
By the time most beginners jump in, the niche is crowded, margins are thin, and competition is strong.
It is smarter to focus on products with stable demand, room to differentiate, and manageable competition.
If you want a simple framework we use to quickly spot real opportunities, DM me the word "DEMAND"